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Home/Best Makeup Brands/Fenty Beauty vs Urban Decay

Fenty Beauty vs Urban Decay

Head-to-head across 4 dimensions — speed, privacy, value, and more. Scores are independent and not influenced by affiliate relationships.

Reviewed by the Clientele Research Team · Last checked 9 days ago (2026-07-15)
Fenty Beauty
The brand that forced the industry to expand shade ranges
8.0/10WINNER
vs
Urban Decay
Long-wear cult formulas with an edgy aesthetic
7.8/10
SCORE BREAKDOWN
DIMENSION
Fenty Beauty
Urban Decay
EDGE
shade range
How many shades are offered, how well they span from very fair to very…
10.0
8.0
Fenty ↑
price
What you pay per product, how much product you get, and whether the fo…
7.0
7.0
Tie
ingredient quality
What is in the formula — whether it is cruelty-free, vegan, free from …
8.0
8.0
Tie
availability
Whether you can pick it up at a store near you — Target, Ulta, Sephora…
7.0
8.0
Urban ↑
Overall Score
8.0
7.8
Fenty wins
OUR VERDICT
Fenty Beauty

Best for: People with deeper or hard-to-match undertones who have been underserved by mainstream shade ranges. Pro Filt'r Foundation is $38.

Shop Fenty Beauty
Urban Decay

Best for: People who need makeup that holds through a full day or night without touch-ups. Stay Naked Foundation comes in 50 shades and is tested for oily skin.

Shop Urban Decay
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